Monday, September 13, 2010

Businesses Using Social Media

I recently read an article that discusses businesses using Facebook accounts to advertise to their customers. The article stated that Facebook has many features that allow businesses to advertise and get their product noticed (Stay). Not only can businesses advertise on facebook, but they can also conduct voting polls that allow the business to receive user information back about their product (Stay).

I believe Facebook offers an effective way to communicate because it allows companies to directly communicate with their customers. Facebook also allows the business to interact with the customer without much effort. This is a good idea because if a company would come out with a new product they can get it exposed easily. Also, advertising on Facebook is relatively low cost and since it is digital, no trees are cut down for paper advertisement. A company is able to advertise to a wide range of people only at the click of a button.

What do you think? Should Facebook be limited to only people or should companies be allowed to use Facebook for advertisement?

By: T.S.

Stay, Jesse. "Facebook for Business: Opportunities and Limitations." Inside Facebook (2008): n.
pag. Web. 13 Sep 2010. <http://www.insidefacebook.com/2008/07/28/facebook-for-business-what-it-needs-what-it-has/>.

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